What is an "Off Market" Sale

An off-market sale refers to the transaction of a property without it being advertised publicly. In the world of real estate, the term "off-market sale" is gaining momentum, and for good reason. It's a strategy that offers substantial benefits to sellers, while bypassing the traditional marketing process and its associated costs.

 

The benefits to Seller include: 

• Confidentiality: Off-market sales provide a level of privacy that appeals to many sellers, especially those who prefer to keep their property dealings discreet.
• Exclusivity: By not broadcasting the property to the general public, sellers can maintain a sense of exclusivity, which can lead to higher perceived value among potential buyers.
• Targeted Approach: Cumberland Realty had access to extensive buyer databases cultivated over years of networking and transactions. Leveraging these databases allows us to match properties with qualified buyers efficiently, often resulting in quicker sales and smoother transactions.
• Reduced Time on Market: Without the need for extensive marketing campaigns, off-market sales typically lead to faster transactions, saving sellers both time and stress.
• Cost Savings: Perhaps the most appealing aspect for sellers is the significant savings on marketing fees. By opting for an off-market sale, sellers can avoid the expenses associated with traditional marketing efforts, such as staging, photography, and advertising fees.

 

At Cumberland Realty off-market sales have emerged as a compelling alternative, offering a range of benefits to sellers. By leveraging the power of targeted marketing and existing buyer networks, we can streamline the sales process for you, while maximising confidentiality and minimising costs.